Clinical Marketing Support for Aesthetic Clinics

SkinMed helps medical aesthetic clinics attract new patients and build fuller appointment calendars through specialist acne and rosacea services, professional training and targeted local marketing.

Develop specialist dermatology services that distinguish your clinic from non medical providers.

Meet growing demand for professional acne and rosacea consultations and treatments.

Use SkinMed protocols to manage concerns including scarring, pigmentation, thread veins and uneven skin.

Convert successful skin treatment clients into long term aesthetic patients.

Facts and Figures

Acne

ACNE affects 85% of the population at some point in their lives and 15% of the population will have acne at any time. That is 9 million people today have acne and amazingly 2.5 million are women over thirty-five that have either chronic unresolved resistant acne or menopausal(maturity) onset acne, and this number is growing. These are key targets for aesthetic treatments. So, in a town with a population of 100,000 people, 4,000 are women over 35. Reaching out to these is a proven way to increase your aesthetic clientele. read the case study below.

Rosacea

ROSACEA affects four million women over 35 with either vascular rosacea, papular pustular rosacea but includes those with pre rosacea (frequent flushing). Many of these women are targets for aesthetic practices. So again, in our imaginary town of 100,000, there are between 8,000 to 12,000 potential clients. If you can treat these conditions effectively then it can be said with some certainty that you will not only become known as THE place to go if you have acne or rosacea, but also make a great deal of money from the follow up aesthetic business as well. Please see the case study below which supports this.

Case Study Pilot

A SkinMed supported pilot promoted a clinic as an accredited acne and rosacea treatment centre.

Forward bookings increased from 32% to 94% within six weeks.
Bookings remained at 86% twelve weeks after the promotional activity ended.
Many acne and rosacea patients later booked additional aesthetic treatments.
The clinic reported a 25% turnover increase within four months and 46% within six months.

How Is This Done?

SkinMed supports qualified clinics with professional online training, clinical accreditation and specialist acne and rosacea education.

Clinics can access SkinMed professional protocols and homecare options designed to support acne, rosacea, scarring, pigmentation, thread veins and uneven skin.

Rosagate professional protocols help clinics support clients affected by vascular, reactive and pustular rosacea using carefully selected professional treatments and homecare.

SkinMed acne protocols combine professional treatments with suitable cleansing, targeted skincare and ongoing homecare to support congested and acne prone skin.

Free Training Online Live

SkinMed offers live online professional training led by senior trainer Peter Roberts, covering specialist acne and rosacea care

Clinics adopting suitable SkinMed protocols may also receive local marketing support. Further accredited education is available through the SkinMed Academy and our professional training calendar.

We don’t just bring your industry-leading
products, we bring you clients

SkinMed supports clinics beyond product supply. Our clinical protocols, professional education and marketing services help practices attract suitable patients and build long term relationships.

The SkinMed Clinical Marketing Suite combines local promotion, campaign support and professional resources, allowing your team to focus on delivering excellent patient care.

What Makes SkinMed Different?

Customer Avatars

We help your clinic define its ideal customer using insights from your existing loyal patients. This allows campaigns to target people who are more likely to value and book your services.

Reciprocal Marketing

We help identify local businesses that share your target audience, creating opportunities for mutually beneficial partnerships and cross promotion within your community.

Acne & Rosacea Association UK Sponsored by SkinMed

Clinics can access expert led acne and rosacea education through the SkinMed Academy. Accreditation helps demonstrate specialist knowledge and supports the promotion of your clinic to relevant local patients.

E-brochure Bonus Service

SkinMed can create professional electronic brochures, promotional offers and supporting materials to help your clinic reach local businesses, employees and potential patients.

Bespoke Campaigns

Your SkinMed campaign manager can develop tailored digital campaigns using email, social media, online advertising and dedicated landing pages, with new enquiries directed to your clinic.

Access to our Customer Database

SkinMed can promote relevant professional services to suitable retail customers in your local area, helping introduce potential patients to accredited clinics.

Enhanced In-Clinic Marketing & Open Day Support

Access tailored posters, leaflets, treatment guides, email content and digital materials to support clinic promotions, consultations and open day events.

Selected Online Access to Clinical Lines

SkinMed selectively promotes suitable professional skincare to consumers. Customers requiring further support can then be directed towards an appropriate accredited clinic.

SkinMed combines professional skincare, clinical education and marketing support to help clinics deliver excellent care and grow their businesses. Contact our team to discuss the services and campaign support available to your clinic.

Clinical Marketing Support for Aesthetic Clinics

Facts and Figures